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Working With Topshop 

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Working in a team of 4 our brief was to produce digital content at a professional standard for a selected fashion brand, we were able to work with Topshop based in Cardiff. We created a campaign Image using a model, still life, E-Commerce, products (flat lays, Ghost mannequin), GIF's and Instagram story. 

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Whilst doing the live brief with Topshop I was able to plan and direct a variety of photo shoots, demonstrating an awareness of fabric, shape, silhouette and recording of promotional / packaging items in relation to the fashion environment and create promotional material that recognises contemporary industry practice.

 

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Preparation for Shoot 

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This is a mood board I created in preparation for the shoot, based on make up looks we could use on our model for the campaign shoot for Topshop. We wanted to stick to Topshop's original aesthetic of natural beauty that they use on their models.   

Shooting Make Up & 

Accessories 

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Shooting the Clothes

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Instagram Stories and GIF

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